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Home : What We Do : Data Collection : Central Location Testing

Central Location Testing

National, In-Depth Research

Bellomy has a robust network of central location facilities across the U.S. used to conduct various types of studies that require hands-on respondent interaction or in-person interviewing. Our CLT management system hosted by our SmartIDEAS platform allows us to remotely manage all facets of each study to ensure Bellomy’s high quality standards are met.


BRI Central Location Testing (CLT)



Our network includes over 60 nationally representative facilities in malls and office locations through the U.S. Up to 100% of the recruiting may be validated, depending on project needs.

Bellomy’s CLT management system allows us to monitor the progress of recruiting at each facility and observe respondent show rates as the study begins. Through this system, we also provide each location with a secure access to surveys hosted on our SmartIDEAS platform. Responses are automatically uploaded to our server for real-time reporting and data integration. This eliminates the need for paper ballots, manual data entry and any delays in reporting or analysis.A variety of market research projects can be conducted using our CLT network:

  • On-site product, fit and taste testing
  • In-home use tests
  • Packaging studies
  • Concept testing
  • Geographic or regional panel building


BRI Media





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