We employ a multidisciplinary approach that seamlessly surrounds your challenge with our Knowledge, Marketing Science and Research Technology teams. Through collaborative expertise, we then discover crucial marketing insights that answer your toughest business questions.

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growyourbusiness_final

Acquire new customers

Increase share of wallet

Innovate with new products & services

Enter new markets

 

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Retain customers / minimize churn

Reduce costs profitably

Enhance existing products & services

Defend current markets

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Innovation

Design, optimize and validate innovation with insights at every stage: opportunity identification, ideation and screening, concept testing and product testing.

Customer Experience

Bellomy combines the best
of marketing science and technology in our systematic approach to understanding and measuring your differentiated customer experience.

Social Research Platforms

Engage your customers and key stakeholders with proprietary online panels, communities and bulletin board focus groups to accelerate learning and
compress timelines.

Shopper Insights

Our proven approach to understanding shoppers gets to the “why” behind consumer behavior, allowing you to define and execute strategies that enhance shopper experiences.

Marketing Optimization

Tools to define the optimal mix of product, price, package, and message to ensure you place the right offer in the right channel for the right audience.

Brand Equity 

Measure and improve how to win the hearts and minds of the market, so that prospects become customers and customers grow in their devotion to your brand.

Segmentation

Bellomy takes a transparent, business-focused approach to segmentation, ensuring segments are stable, differentiated, meaningful and actionable.

Research Technology

Our smartIDEAS platform centralizes all your research, placing your data in the context of business and insight at the fingertips of stakeholders.

asuperiorapproach

We understand the shifting complexity of the market, as well as the internal demands on stakeholders.
That’s why we developed an approach to research design that captures and synthesizes only the most relevant factors
for a study, providing you with the deepest level of customer understanding. We call it INSIGHTSFORIMPACT.

discover
Bellomy and the client team, including all relevant stakeholders, work together to discover how insights from the initiative could deliver business impact throughout the organization. The goal is to build a consensus understanding of the issues to inform design and delivery of the research solution.

design
Utilizing the understanding gained from the discovery process, we collaborate with the client team to design a comprehensive business solution that meets the needs of the organization—geared to deliver outcomes with true business impact.

deliver
Bellomy implements the consensus solution—working with the client team every step of the way to ensure high quality and timely delivery and, critically, that the right information is getting to the right stakeholders at the right time to make effective decisions that drive the business forward.

determine
Bellomy and the client team identify and document business outcomes (good and bad) associated with the solution. This is accomplished through engagement with all relevant stakeholders to ensure that the solution is, in fact, delivering Insights for Impact—insights that deliver successful business outcomes.